direct marketing

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Access to information and data protection in elections

We need free and fair elections in order for democracy to work. Two key aspects of ensuring that the people's voice is heard is access to information (transparency or shining a light on the process) and data protection (processing of [...]

Can you send Physical Mail on an Opt-out Basis?

People often ask us whether they can send physical mail (the kind you get in your post box) for the purposes of direct marketing on an opt-out basis. So, send mail to people until they tell you to stop. It is a difficult answer [...]

By |2019-06-28T15:41:18+02:00May 22nd, 2016|Categories: POPI and Data Protection|Tags: , , |