White Label Agreement or Private Label

////White Label Agreement or Private Label
White Label Agreement or Private Label2017-12-07T07:00:53+02:00
  • white label agreement

Do you need a white label agreement? Some people call it a private label agreement. It covers the situation where a vendor provides good or services (often over the Internet in the form of a Software as a Service (SaaS) or a platform) and wants to allow another company (their customer) to rebrand it to appear as if it is their offering.

It is often worth doing because the vendor might have a great offering (like a game or tax service), but the other company has a great customer base who want the goods or services. Because the other company is a trusted brand, their customers are more likely to order the goods or services if it is being provided by a brand they know. The agreement can be structured on the basis of either agency or distribution.

Who is a White Label Agreement suitable for?

Vendors of goods or services, or a company that wants a white label (or private label) version of goods or services to offer to their customers.

What you get?

We can either draft a template (customised for you) that you can use many times, or one specific customised agreement for a specific white labeling. You can read more about our legal documents and the process we follow to draft them.


If you are interested, please complete the form on the right or enquire now. We will contact you to find out more about your requirements and give you a quote.